Under the new regulations, registered intermediaries must use contact details, including email IDs and mobile numbers, that ...

Bingo! Tedhe Medhe’s Bhaukaal Lok leveraged Mahakumbh’s massive footfall to deepen regional connections, blending street food ...

With Pinterest now reaching 553 million monthly active users, the platform’s AI-powered campaign management could provide a ...

Leaders in the Influencer marketing space share whether India is lagging in the adoption of virtual influencers compared to ...

A content creator’s mispronunciation of ‘croissant’ as ‘Prashant’ took the internet by storm. Britannia seized the moment, ...

Snapchat's Neha Jolly Sawhney shares how its AR innovations, regional influencers, and evolving ad formats aim to enhance sports engagement and brand conversions during IPL.

In addition to Australia, Meta and other U.S. tech firms are also contending with regulatory challenges in the European Union, where strict data protection laws have led to substantial fines.

These updates include expanded access to omnichannel ads, new generative AI applications, and enhanced ad placements across ...

As the Trump administration dismantles DEI policies in the U.S., the ripple effects are bound to be felt across global ...

Meta has outlined plans to introduce millions of AI characters into its platforms, complete with profiles and bios. These ...

The agency will handle the traditional and digital media mandate, including TV, Print, Radio, Cinema, Outdoor, and Digital, ...

Travelers experience destinations long before they arrive—through music, video, and digital storytelling. Here’s how brands ...