Generative Engine Optimization makes sense as a concept, but GEO as an acronym is doomed – linguistically, historically, and strategically.

Google says AI Mode now handles complex STEM questions better and surfaces key details sooner, timed for back to school.

Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new optimization opportunities.

Google's updated documentation asks publishers to change how they use JavaScript to block users from paywalled content.

WordPress plugin vulnerability affecting up to 700,000 websites could lead to stored XSS attacks A vulnerability in the TablePress WordPress plugin enables attackers to inject malicious scripts that ...

WordPress plugin vulnerability affecting up to 600,000 websites enables stored XSS exploit An advisory was issued for the Ocean Extra WordPress plugin that is susceptible to stored cross-site ...

Google confirms no conversion minimums for AI Max for Search, but Smart Bidding is required for search-term matching.

Your WordPress site’s tech stack can fuel or block marketing goals. Here’s what CMOs should review for hosting, performance, plugins, and long-term stability.

Discover how WooCommerce affects your site’s performance and rankings. Learn to optimize for better load times, SERP visibility, and trust.

Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.

Stay updated with the latest technical SEO news, expert insights, and actionable strategy guides to enhance your site’s performance and search rankings.