Framer raises $100 million Series D at $2 billion valuation. Enterprise adoption grows. Business customers are now Framer's fastest-growing segmen ...

LivePerson partners with AWS to create a unified platform for managing voice and digital customer interactions through ...

With 30% of budgets headed to digital ads, marketers must prove ROI while balancing martech, labor and agency spend.

Global Press Ganey Forsta survey reveals most consumers are willing to share personal data for better experiences, but few trust brands to use it responsibly CHICAGO--(BUSINESS WIRE)--Press Ganey ...

New integration helps food & beverage, retail, and professional services brands personalize marketing, increase order value, and scale loyalty programs across locations.CHICAGO--(BUSINESS ...

Byron Sharp’s book How Brands Grow has been one of the most influential texts in marketing this century. Its argument, backed ...

The big news from the call center software angle? The merger between Verint and fellow Thoma Bravo company Calabrio.

The MACH Alliance, a global not‑for‑profit advocacy group, has remained focused on its mission to guide brands toward transformative, open, and best-of-breed solutions that will drive the next era of ...

AI starts with the right foundation. If your AI strategy is falling short, the issue may not be your tools; it might be your ...

Customers don’t see backend problems — but they feel them. Here’s how dedicated IPs reduce hidden CX friction.

CDPs still factor into critical marketing and customer experience functions in 2025, from AI-driven personalization to compliance-ready data strategies.