Creator-led content is now a major driver for Indian movie promotions. Over INR 250 crore is estimated to be spent on ...

The All India Consumer Products Distributors Federation (AICPDF) calls on SEBI to pause IPO approvals for quick-commerce ...

Explore why Gen Z, the largest consumer generation in India, has no default brands and how their choices are influenced by ...

Explore the significance of branding in advertising and how a balanced budget allocation between branding and performance ...

Explore the dynamic landscape of the telecom sector in 2025, focusing on satellite communication, Vodafone Idea's survival ...

A new report reveals that Black Friday has overtaken traditional Indian festivals like Diwali to become the biggest shopping ...

At the Silicon Valley summit, over 2,000 attendees, including tech giants like Google and Disney, gather to explore the ...

Explore the emerging consumer market in India as fast fashion brands and quick delivery apps target the next billion ...

HiveMinds, a Madison Group unit, will manage Stahl Kitchens' digital marketing. The goal is to boost Stahl's online presence ...

Explore the transformation of weight-loss drugs with the rise of GLP-1 pills, the impact of telehealth, and consumer-driven healthcare approaches, and how these trends are changing the landscape of ...

Discover why 'Instagram Story' has become a hot topic in Google Trends as Ariana Grande and Ethan Slater share sweet holiday ...

Arvind Fashions has announced the acquisition of Flipkart India’s 31.25% stake in Flying Machine for Rs 135 crore, aiming to ...