Most businesspeople intuitively know that the key to successful marketing is having a marketing plan—a blueprint for action. However, many companies operate without one, focusing instead on the issues ...

Relying solely on accumulated savings is no longer a viable strategy. Instead investors must build diversified income streams ...

That’s why we embarked on a refresh of our “Lead On, University” Strategic Plan – to position OU for even greater success and ensure we continue to change lives for generations to come. What you are ...

Introduction: A good business plan is the basis of any business in good condition. It doesn’t matter if you are starting a ...

Those colors are created through a set of analyses that we perform: Now, I mention this because I'm working these days on a series of Marketing Plan Templates for the folks here at MarketingProfs ...

Find Marketing Strategy Planning stock video, 4K footage, and other HD footage from iStock. Get higher quality Marketing Strategy Planning content, for less—All of our 4K video clips are the same ...

Is email marketing taking up too much of your time and energy? Here are five ways to simplify your workflow – and still make ...

How marketing organisations are making MMM a ‘strategic’ tool To get the most out of econometrics, marketing teams must know what they want to get out of the exercise and “get comfortable” with the ...

Forbes contributors publish independent expert analyses and insights. Melissa Houston covers financial issues that affect women in business.