With no elections or cricket highs, India’s INR 1371 billion B adex proves that digital muscle, data depth, and media shifts ...

Michael Frohlich ( above, right ), formerly Weber Shandwick’s EMEA CEO, will take over WPP’s comms and corporate affairs from ...

Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, launched its new brand campaign, a heartfelt national ...

According to Al-Qassab, Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage in the Palais ...

The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade ...

It explored topics from global creativity and the transformative role of technology to strategies for enhancing India's ...

From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South ...

The first ever Cannes Lions Grand Prix withdrawal for AI misuse signals a watershed moment, but is this just the beginning of ...

Campaign India reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region ...

Folding logos into logos is not leadership. It’s delay dressed as design. The next chapter doesn’t need smoother transitions.

As emotion-sensing tech rewires adland’s playbook, Findability Sciences’ CMO explains how marketers are swapping gut instinct ...

Mustafa Suleyman was joined on the stage at Cannes by Colleen DeCourcy to discuss how AI will democratise creativity and the ...