Tesco’s Tash Whitmey and Superdrug’s Paul Stafford on omnichannel, measurement and driving brand with retail media.

Adobe’s latest AI and Digital Trends Report suggests that 2025 is the year executives expect generative AI to truly transform ...

In the first Digital Shift of 2025, consultant Neil Perkin explored questions of skillsets, AI model visibility, and evaluating martech to advise marketers navigating a landscape increasingly ...

The first Digital Shift of 2025 explored questions of skillsets, AI model visibility, and evaluating martech in a landscape ...

Econsultancy’s database of case studies showcases best practice and innovation across the entire digital marketing and ecommerce spectrum from companies around the globe.

If you’re not an Econsultancy subscriber, you can download the report here.

Econsultancy’s database of case studies showcases best practice and innovation across the entire digital marketing and ecommerce spectrum from companies around the globe.

From FMCG manufacturers to omnichannel retailers, broadcasters to pharmaceutical firms, the world’s most established businesses rely on our marketing and ecommerce expertise. Econsultancy’s mix of ...

Ecommerce expectations and shopping behaviours are changing rapidly. By combining best-practice methods with cutting-edge techniques, this Ecommerce and Online Merchandising training course will ...

From the challenge of cut-through to the variety of GenAI use cases, we look at key themes from our recent report. At Econsultancy’s Capability Leaders Forum last week, marketers from AstraZeneca, ...