Popular pages on your site can be used as a model for less popular pages ... seconds and simply move on without taking any action. Understanding GA4 metrics is key to effective user behavior analysis ...

The shift from Universal Analytics to GA4 has brought a wave of confusion, with its new interface, data model, and reporting structure ... including user acquisition, behavior, engagement, conversion, ...

GA4 sessions work differently than in Universal Analytics. Learn the key differences and how session tracking affects ...