Olipop CEO, Ben Goodwin, joins Cheddar to discuss its recent $50M funding round and why other prebiotic soda company's ...

Early on, Olipop spread its budget across 10 smaller influencers instead of one high-profile deal. They asked for engagement metrics before paying anyone, ensuring they partnered ...

Prebiotic soda maker Olipop is betting on up-and-coming influencers — and its own competitors — to help the brand grow.Why it ...

Prebiotic drinks like "Poppi" and "Olipop" are rising in popularity as more people are reaching for soda alternatives. NBC ...

In the main, PepsiCo’s acquisition of Poppi is seen by industry watchers as a deal that could benefit both sides. PepsiCo has ...

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...

With the news that PepsiCo bought prebiotic soda company Poppi for $1.95 billion, we asked experts: Are these new sodas ...

Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall ...

PepsiCo tries to shake off recent market challenges with a revamped better-for-you portfolio, acquiring Siete Foods, Sabra ...

Coca-Cola is rolling out Simply Pop, a prebiotic soda that it claims “supports gut health,” in response to the growing ...

The LEGO Group and The Pokémon Company have announced a multi-year partnership to release LEGO Pokémon sets starting in 2026.