The name BOS Nation was unveiled in October with a widely criticized marketing campaign, “Too Many Balls,” which some ...

Over the weekend, the incoming Boston NWSL team announced that it will be dropping the “BOS Nation” and will be choosing a ...

Boston’s NWSL club, which recently announced it is changing its name after a negative response to its first attempt, is now ...

Boston's incoming NWSL franchise announced Friday that it will change its name, five months after it was roundly criticized for selecting Bos Nation FC as the expansion club's name. "Boston, you've ...

The Boston team launched the BOS Nation FC name and colors last October to an overwhelmingly negative reaction.

The NWSL's new club in Boston had one of the all-time public-relations sports disasters in its launch, centering 'balls.' The ...

After a marketing flop last fall, Boston’s new professional women’s soccer team will change its name, the club announced at a ...

The news, announced to team supporters who gathered at Dorchester Brewing Company for an NWSL season kickoff party, did not come as a surprise.

Jessica Berman said Friday, ahead of the NWSL's season opener, that the league offices are working "very closely" with Boston ...

The new Boston franchise unveiled its name and branding in October, but pivoted after receiving criticism for the name and its publicity campaign.

Whether you're new to the National Women's Soccer League, or you've been a fan for its past 12 seasons, here's a preview of ...

The NWSL in 2025 still feels like it’s in a transitional phase, even as it continues to grow from a business perspective.