The name BOS Nation was unveiled in October with a widely criticized marketing campaign, “Too Many Balls,” which some ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

A group of local citizens filed a lawsuit last year alleging the development of White Stadium violates the Massachusetts ...

Over the weekend, the incoming Boston NWSL team announced that it will be dropping the “BOS Nation” and will be choosing a ...

The Boston team launched the BOS Nation FC name and colors last October to an overwhelmingly negative reaction.

The NWSL's new club in Boston had one of the all-time public-relations sports disasters in its launch, centering 'balls.' The ...

The new Boston franchise unveiled its name and branding in October, but pivoted after receiving criticism for the name and ...

Jessica Berman said Friday, ahead of the NWSL's season opener, that the league offices are working "very closely" with Boston ...

After a marketing flop last fall, Boston’s new professional women’s soccer team will change its name, the club announced at a ...

Boston's 2026 NWSL franchise announced Friday that it will officially change its name following a highly-ridiculed launch last fall. The team announced itself in October as BOS Nation FC -- an ...

The news, announced to team supporters who gathered at Dorchester Brewing Company for an NWSL season kickoff party, did not come as a surprise.

BOSTON (AP) — Boston's expansion National Women’s Soccer League team is rebranding before the team ever plays a match. The team scheduled to kick off next year will get a new name to replace ...